A collection of advertising content pieces created between 2014 - 2015. This collection is mainly focused on the pharmaceutical industry in Brazil while I was working for SLcomm.
“ Femina - The choice that reflects satisfaction and accessibility.”
As a birth control medicine, this campaign aims to show how women should not have to choose only one persona. You can be intense and delicate at the same time and Femina is the one to support you in every situation.
Femina - birth control
(Title: No matter the style, every woman has a different side. Intense or Delicate.)
(Content: +Happiness: 94% of the patients show satisfaction with this medication; + Accession: Minimum discontinuity margin; +Accessibility; +Well Being: Weight control, cycle and skin.)
The idea for this ad is that you don’t have to pause your life when the pain hits.
Mionevrix - painkiller
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Front Page
Title: Don’t let the pain PAUSE your life.
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Back page
Content: Triple Action against the sharp pain; Fights the pain: Dipirona; Alleviates neuropathic pain: Vitamin B; Relax: Carisoprodol
Levolukast
Levolukast is a medicine to fight the symptoms of Sinus and Allergies. The idea here was to focus on the composition of double action to fight allergies and sinus.
(Title: When ACTION and PROTECTION walk side by side, you’re the one winning this fight.)
Efficiency and security against high levels of cholesterol and triglycerides lipanon
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Front Page
Title: Great Technologies guarantee incredible benefits
• 38% Of amputation reduction
• 30% of reduction in the necessity of laser therapy• 26,3% less uric acid
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Back page
Title: There is a relation between the levels of TG and the risk of total mortality in patients with diabetes type 2.
• up to 67% of reduction in the triglycerides
• Up to 26% of HDL Increase
Betoplast Professional
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Title: The evolution of the cure
• Action
• Protection
• SmartPore Technology. Better Absorption e great capacity of exudate retention
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Title: The evolution of the cure
• Action
• Protection
• SmartPore Technology. Better Absorption e great capacity of exudate retention
• Silver nitrate with anti-bacterial action
Betoplast - One Sheet Campaign
Betoplast - Case Studies Book
Betoplast - 2 Sheets Campaign